Monday 27 February 2017

Your 2017 Survival Guide

This is going to be a tough year. We don’t really know what’s going on. We don’t know what the future holds; in fact, we don’t even know what tomorrow holds.

We have put together your essential guide to shoring up your PR and marketing armoury to deal with some of the scenarios you might face this year.

Problem:           How’s your sense of reality? Are you blinkered and assume it’s all going to be fine?

Solution:           Take a long, deep breath and do an audit of how well you’re doing in terms of communicating your key messages to your target audiences.

Problem:           You don’t know your key messages and your target audiences.

Solution:           Don’t worry, we can help. We’ll come in, learn about your business and guide you through who your customer really is, how best to communicate with them, and what messages you need to tell them.

Problem:           Your sales are stagnating or decreasing.

Solution:           Check your competitors’ activity. Check your pricing. Check your products are what people actually want or need. Are you over-stocking? Are you under-stocking? Know what makes your customers buy from you. We can help you with all of this and work with you to turn the situation round so you sell more and make more profit.

Problem:           You need help communicating to your customers that they need to pay you quicker.

Solution:           A good cash flow is vital. We can help write those difficult emails and put together a bad debt process for you.

Problem:           You need to iron out those seasonal peaks and troughs, more so this year than ever.

Solution:           We can help you by planning your PR and marketing activities through the year so you can beef up in readiness for the lean times.

Problem:           You think sending out one tweet or post a week is enough.

Solution:           We can help by managing your social media accounts for you. We look at your objectives and how to persuade and influence people who matter through effective and regular social media messaging. We’re on top of your accounts in real time so help manage your business’s reputation if someone’s saying something less than positive about you too.

Problem:           You don’t think you can afford a PR and marketing consultancy to work with you.

Solution:           You’d be surprised. Talk to us. Think of the potential cost if you don’t.

Chimera Communications to the rescue!

If you need expert help to survive this year and beyond, get in touch now. We’ll take an independent, honest and straightforward look at your PR, marketing and communications, put on our combats and use our skills, knowledge and expertise to cut through the wood to see the trees!

Email info@chimeracomms.co.uk or call 01903 812275.

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